ME to WE on Erica's Social for Good Keynote

Erica Ehm’s comprehensive introduction to impact in social media has really helped me and my team up our online game. Social for Good was a frank and insightful conversation on where social media is today, and it gave everyone a much greater awareness of the key pillars of a good online presence. In particular, the discussions around our ‘share of voice’ and the importance of brand authenticity were exceptionally valuable and left us with a lot to think about.

-Eric Murphy, WE Employee